Mascus, the world’s leading online marketplace for the sale of transportation vehicles, agricultural and construction machinery, forestry and material-handling equipment, has become the dominant platform in yet another area of the marketplace, with its highly successful online directory, Mascus Locator.
“The speed with which Mascus Locator has grown shows that not only is there a strong demand for it amongst both our sellers and buyers, but that it makes the whole user experience a much more interactive and pleasant experience,” explains Tim Scholte, Mascus CEO. “It’s a tool we’ve developed based on the feedback from customers all over the world, and the result has been a mutli-lingual tool that is invaluable for anyone looking for companies selling heavy machinery and trucks, no matter where they’re based,” he adds.
Started in 2009, the Mascus Locator directory’s has proved to be one of the portal’s most popular functions. Its primary goal is to help companies to raise their profile on both local and international markets. Buyers of heavy equipment and trucks always want to know more about the seller and company behind the product or service. The best way to achieve this is to let the sellers present a more in-depth profile and tell buyers about their company on their very own dedicated company profile page. Mascus understands that there should be much more to a seller’s profile than simply a phone number and email address, and by providing a platform for the seller to really promote their true brand identity, a greater degree of trust between buyers and sellers is developed.
Simple and effective
Mascus Locator is a simple yet effective directory that lists companies involved in heavy industry all over the world. Currently, more than 57,000 heavy equipment companies have signed up to the Locator, providing even more choice for buyers looking for top quality new and used heavy equipment, as well as everything from financing to repairs, rental and transportation services. The directory includes various producers, dealers, traders, remarketers, importers and other firms all offering a huge selection of products and services including:
- Used heavy machinery and transportation vehicles
- New heavy machinery and transportation vehicles
- Rental and hiring services
- Repair services
- Valuation services
- Financing services
- Transportation services
Mascus is offering three levels of package – Business, Standard and Basic, making it accessible for even small operations to potentially reach over 3.5million unique visitors every month. Companies can include their unique branding, as well as a direct route back to their primary page. The Basic package is free, and even the top level Business package costs less than UK70pence a day, but still allows companies to advertise in up to 15 languages and includes their latest online Mascus ads.
Reaching thousands of customers
“We want to welcome as many companies as possible into the Locator, which is why we’ve made sure it’s affordable for even the smaller operators,” explains Tim Scholte. “The Mascus brand is regarded worldwide as one that is respected, trusted and offers great choice, so we’re making it even easier for our sellers and dealers to reach the thousands of international customers who log on to the Locator every day. With a presence in 42 countries and over 100 new dealers joining us every month, we predict that the Locator is going to be one of the most invaluable and useful tools for any buyer looking for a great deal on heavy equipment, no matter where in the world they are,” he concludes.
More information on the Mascus Locator can be found here.
Tim Scholte, CEO, +31 651823389,
Rickard Krøtø, COO, +46 70 660 2780,
Mascus - Is an online marketplace for farm machinery, forestry, material handling and groundscare equipment, construction and transportation vehicles. Product ranges include tractors for sale, trailers for sale, used trucks for sale, diggers, box trailers, mini diggers and excavators. Mascus makes trading in used machinery and equipment quicker and more efficient by collecting in one place information about the supply and the demand. All dealers, producers, and end users are welcome to offer their used machines and equipment for sale via the marketplace.
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